Information technology has influenced all walks of our lives over the last few decades in a tremendous manner with the Tourism and Travel sector being one of the chief beneficiaries. The introduction of computers can be traced back to the early 60′s when the vacuum tube was the primary component of computer systems.
This was largely inefficient and error prone and soon gave way to transistors which were replaced by Integrated Circuits. Now the technological advances have allowed advanced graphics integrated with moving images and sound to be incorporated into the modern computers.
The Tourism product being largely intangible stands to gain a lot from technology. Travel was considered a risk in the early days mainly due to the fact that the knowledge about the terrain, climate, culture etc of the destination was limited or unknown. Only the adventurous and men in quest for newer pastures ventured into such journeys. With the advent of IT into the travel sector, things have changed. Travel has become much more enjoyable and comfortable. The modern day traveller has a plethora of options to choose from, with Internet being the favourite haunt for the potential traveller.
Places of tourist interest and scenic beauty often do not catch the attention of the customer largely due to the fact that they are not marketed well. Internet in the early days did not support graphics, video, sound etc. Hence the tourism products could not be marketed over the net effectively. Now things have drastically changed with the introduction of protocols like the Transmission Control Protocol/Internet Protocol (TCP/IP).
This has led to easier transmission of graphical images, music, videos etc over the net with speed and clarity. Thus tourism has been effectively marketed over the Internet. This has led to the mushrooming of Tourism and Travel sites.
There are number of software which cater to the needs of the tourism and hospitality sectors. Travel agencies, tour operators, hotels etc use modern systems equipped with powerful applications that work on huge databases. Computerised front office has lent elegance to the modern offices which are largely paperless. Office automation has led to efficient and accurate information processing. A person armed with the right information is the most powerful in the modern era.
Computerised systems are used to extract information out of the voluminous quantities of data store in databases. Querying a database, be it for reservation enquiry or booking a ticket is in the hands of the end user. The customer is the king and rightly so has a number of options to choose from when embarking on a journey or getting information about a tourist spot.
Earlier users of computer systems were required to be experts. Even starting up the system required a computer operator. Only then the application could be run.